prev / next

1 2 3 4

· · · ·

Interview with designer Beau Homme

Protesting models paraded in a structured motion in opposing circles around the show area of the White Rabbit Studios, adorning smart yet brightly, beautiful pieces of the SS14 Beau Homme collection. The collection entitled ‘Modernist Anarchy’ was a serious protest for rights within men’s fashion. Placards plastered with the bold words ‘a living wage’, ‘tax the rich’, ‘end corporate control’ and ‘men’s dress reform party’, which referenced the London group of men that advocated for less constrain in men’s clothing and more freedom, be it colour, fabric or garment structure, made a statement that this was a collection and brand that followed no boundaries. The beat of drums bled into the air, while the models looked stern-faced. More than just a show of clothing took place but a complete re-enactment of built-up feelings and emotions. In a burst of colours ranging from burnt orange, subtle green, piercing and pale blues to accented grey, black and white. Prints inspired by an architectural structure with a clear message of men moving upwards and forwards were displayed in the form of new reconstructed shapes. A sultry protest progressed into complete rebellion with an upbeat of music, models threw placards, ran wild and stripped themselves of clothes – clothing anarchy at its best. The show was well received and the turn-out was evidence of that. This new label is not just about clothes but about a message within fashion.

All images taken from Dash magazine online.

Full article here.